Quantative Research

As part of my research, I created a questionnaire. I asked people questions about what type of things they like about magazines, if they could change them what would they do etc.




1. Do you buy magazine often?

I asked my audience if they buy magazines often often and the top answer was yes. Out of the 10 people I asked 3 people said no. This has made me think that I should release the magazine frequently, possibly weekly, as the pie chart shows that people are buying them regularly. 

2. How often would you prefer magazines to be sold?

As you can see the majority of people I asked tend to buy magazines weekly, which again makes me think that my magazine should be published weekly. Not very many people seemed to buy magazines monthly this clearly shows that it would be a bad idea to only have mine out monthly.





3. Do you like it when a magazine offers readers free tickets etc.?



Only one person ticked the 'No' box for not liking it when the magazine gives the readers a chance to win something. I will definitely incorporate this into my magazine because I think the reader likes this as they have the opportunity to meet there favourite artists for free!   




4. What would you pay for a magazine? 

Most people ticked to pay £2.99 to pay for a music magazine. Nobody would pay £1.99. Therefore I have come to the conclusion that I will charge around £2.99 to £3.99. Only a few said they would pay £3.99 which has forced me to pick going within the region of the £2.99 and £3.99




5. What colours do you like to see on magazines?

I asked people which colour(s) they would prefer to see on a magazine and many people went with 'Simple colours such as: black and white'. I believe that these colours may be too plain for my magazine so I have opted with including another bold colour to make things stand out a little more. 

6. What kind of articles do you like to read?

I gave people the choice of; Interview, Quizzes, Reviews, Pictures and Other. The result came back with interviews ticked the most. So I will ensure that my magazine has an interview with an artists, to keep my readers interested and make sure they will buy it again.

7. What types of music do you usually listen to?

Rock, Indie, Pop, Classic and Other was the boxes people had to choose from. And luckily the majority of my peers ticked the Indie box. It is lucky because my magazine genre is Indie.

8. Have you ever been to a gig?

I asked if anyone had ever been to a gig/festival and if so which one. Yes was the top answer for going to a gig, but not as many people had been to a festival if they had it was the likes of Leeds or Download Festival. This helps me as it shows that people who will read my magazine have been to gigs so I can give them the chance ti have free tickets.

9. Where do you shop?

I asked this question purely to see where my TA shopped again so they could be in with the chance of winning vouches etc. The top answers were Topshop and Topman. 

10. Who are your favourite band or artists?

Finally I asked this question. And the answers given were bands such as Arctic Monkeys, Jake Bugg etc. I did get one answer saying Jessie J, she is more of a popstar and I will not be including her genre of music in my magazine.